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Kerry Pascall Embracing the efficiency of eLearning

Around 10 years ago, the terms ‘digital learning’ and ‘eLearning’ were one and the same. But a lot can (and has) changed within the learning tech landscape over the last decade. The rate of growth, innovation and change in technology has led to an expanse of digital learning delivery methods being introduced to the market, such as virtual reality, artificial intelligence, gamification and video.  

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But despite all of these shiny new learning methods emerging, eLearning is still going strong, with over 98% of organisations planning to use eLearning as part of their corporate learning offer by 2020.  

And honestly, I’m not surprised. I have been helping clients to transform their learning offering with the help of eLearning for over 15 years, and technology like video and gamification have only helped to enhance what eLearning can offer.

Taking my years of experience, I wanted to explore some of the ways eLearning has transformed the learning offering for our clients:


eLearning can have a big impact on learner engagement. It gives the learner control of when and how they learn, as well as providing them with learning at the point of need.

And, if you really want to tap into engaging your learners through eLearning, there are several ways you can take it to the next level. Whether that’s creating bite-sized learning, drip feeding learning content after an initial programme has taken place, or introducing a variety of methodologies such as games, quizzes, animation and video.


The scalability of eLearning has resulted in huge benefits for many of our large and more complex clients. Businesses who have a high employee turnover or recruit new talent at a fast pace rely on eLearning to meet the need for employees to be more effective quickly. With a workforce with an appetite for self-learning, the opportunity to implement eLearning programmes allow the learning demand to be satisfied.  eLearning is also highly effective in delivering a smooth and efficient onboarding process.

It also has a significant impact on cost, as the more learners you have, the more cost-effective bespoke eLearning becomes, as the cost-per-head is significantly reduced.


87% of people already work or want to work in agile ways – whether that’s working from home, flexible working or job shares. And thanks to innovation in technology, more and more people are able to do their jobs effectively from remote locations.

eLearning has made a huge difference to organisations who practice agile working. It enables access to learning whenever and wherever the learners are, not disrupting and even supporting their flexible working.


With so much new technology, concepts and ideas emerging on the digital learning landscape, you want to have room to grow, experiment and adapt.

This is exactly where eLearning can help. eLearning gives you the space to try out different delivery methods such as video or gamification and discover what works best for your business and your learners. The more information you gain around what motivates your learners to learn, the more you can begin to investigate and try out new technology.

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To sum it up, eLearning is an incredibly efficient learning delivery method, especially for larger and more complex organisations. It can transform how your people learn and is incredibility adaptable to the changing nature of work.  

If you’re looking to get these benefits for your organisation by introducing eLearning to your learning offering, take a look at our digital learning SOS service. We offer a responsive service for organisations who have an urgent need for high quality, bespoke digital learning. 

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Kerry Pascall, Head of Digital Learning, Bray Leino Learning

In my series of blogs you can expect some tips on implementing eLearning, what to consider when commissioning eLearning, design tips, software and authoring pros and cons, and general advice on everything eLearning!

Follow @KerryBrayLeino

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