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Lauren Dennish Preparing for the rise of the soft skill

Whitepaper Summary

Front Cover Preparing For The Rise Of The Soft Skill

Our latest whitepaper reveals insights on the future demand for soft skills and shares practical tips and advice on how to identify and close the soft skills gap. Download your copy of the whitepaper here.

The rise of the soft skill

Recent predictions on the rise of the soft skill have shaken the business community. Not only are soft skills set to rise by nearly a third by 2020, organisations are already reporting a much larger soft skills gap in Millennials and Gen Z compared with previous generations.

Our whitepaper gathers predictions, data and research and identifies why the soft skills demand is increasing and why the soft skills gap will be even bigger than initially expected.

We take a closer look at the effects that organisational change, the emergence of new technology (automation, artificial intelligence), and a multi-generational workforce is having on soft skills demand.

Preparing for the rise of the soft skill

Businesses are looking to learning and development to prepare their people and organisations to meet the soft skills demand. This is a huge task, but also a great opportunity for L&D to become an imperative part of long-term business strategy.

Banner Image Preparing For The Rise Of The Soft Skill

Knowing where to start is the first hurdle, so in this whitepaper we examine the two soft skills businesses are most eager to get behind and why – giving you a good starting point for evaluating the soft skills gaps in your organisation.

The second hurdle is finding new ways to identify and close the soft skills gaps of your learners, and this might take a more proactive approach than simply relying on a fantastic learning programme. So, we’ve put together inventive tips and approaches for getting your learners, managers and leaders onboard.

This whitepaper will help you to:

  • Prepare your learning strategy for the rise of the soft skill
  • Make a business case for soft skills development
  • Identify and close soft skills gaps in your organisation


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Lauren Dennish, Marketing Executive, Bray Leino Learning

Lauren is passionate about exploring new ways that developing a marketing mindset can help L&D – from creating learning cultures to improving learner engagement.

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Copyright © 2018 Bray Leino Learning

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